Entrepreneurship Business Plan Essay Example | Topics and Well Written Essays - 5000 words

Entrepreneurship Business Plan - Essay ExampleA wide range of SUVs, small cars, sedans and luxury vehicles go away be marketed through the saleroom of XXX Automobile. The objective lens of the line of descent is to become one of the leaders in vehicle retailing market in Geneva. The operations of the backing will be performed by an experienced management team. In order to ensure senior higher(prenominal) productivity, the business will take assistance from advisors and technical experts and thus can help to secure the business from possible risks. The start-up cost of the business is expected to be ? 3,850,000 majority of which will be collected by availing bank loans. The major drivers for success of the business will be quality products with reasonable price and let out customer service. XXX Automobile plans to be a start-up car dealership business. XXX Automobile will intend to serve vehicles for middle class and upper class markets. The business is planned to be commenced in the downtown of Geneva in Switzerland City considering the fact that the market of Geneva is untapped and there is high potentiality for car business in that region. People in Switzerland in like manner desire for quality, stylish and arena class vehicles. The augmented economy of Switzerland along with increasing population and demand of vehicle can add-on the probability of success for the business by a considerable extent. The paper describes a detailed business plan for opening vehicle showroom in Geneva city of Switzerland. The objective of the paper is to develop a structured planning for marketing, finance and otherwisewise significant aspects in order to commence the showroom for demanded vehicles. The paper has also considered the market of automobile along with personnel strategy to conduct the business efficaciously and ensure profitability. 2.0 Business Description XXX Automobile is expected to be operating as the important dealer of Volkswagen Group. The showr oom will provide sales and services of new models of Volkswagen. The business will also attempt to procure cars countly from Volkswagen and sell through the showroom to the people of Geneva maintaining a direct supply chain connection with the producer. Therefore, the vision of the business will be to become one of the top-rated Volkswagen dealers in Geneva. The mission of XXX Automobile will be to gain and empower customer loyalty by delivering quality products, services and professional assistance to the customers. The major drivers of the business would be To manage the threat of other competitors of XXX Automobile through effective advertisements and promotion To deliver products on schedule To control the cypher To manage the expenses of business To provide superior customer service To maintain strong network with customers and other business associates 2.1 Business Opportunity The Swiss automobile market has remained resilient throughout the first get out of 2012 and experi enced increase of car registration by 9% than the previous year. The sales of passenger vehicles make up demonstrated strong